The business idea is to industrialize the traditional pisco chilcano “personal bottle, which was achieved by recent graduates Eras-mo Wong and Maria Arregui.
I take 4 months to get the right taste for what they called “Piscano.” “We made two tests each week. And we were changing, improving. Ultimately, the drink was so successful that everyone liked and, therefore, we set the batteries and the same day we finished the college started with the company, “says Erasmo Wong who is also seen on runways Karting.
To pursue a career Erasmo means acquiring tools for constant innovation to work in what she likes to form its own company.
The “chilcano of Pisco” personal bottle, “Piscano”, comes in three flavors: lemon (Traditional), peach and passion fruit. And it is expected to launch two new flavors in the coming months. Also be sold in the provinces: Cusco and Arequipa are the leading destinations and also look Piura and Chiclayo.
Previous research from member Maria Arregui indicate that the product is aimed a younger audience of 18 to 35 years. “We have an audience quite interesting, than expected. We did not think it would be so big, “he explains.
Profitable business ideas in Peru there are many because the market is growing, it only needs to pay attention, looking for a talented and risk.
These young entrepreneurs are planning to sell 300 thousand bottles of Piscano during the first year of marketing the product and, later, to achieve export.